TOYS MILANO 2025, one of the most important international events in the toy and childcare sector, will once again take place on 4th and 5th May at Allianz MiCo – Milano Convention Centre (Milan, Italy). As every year, ASEPRI (stand SB3) leads the participation of top Spanish brands that bet on innovation, design and quality as a distinctive hallmark in the international market.
Spain strengthens its presence in the toy and childcare sector in Italy
Spain’s participation in TOYS MILANO is a strategic opportunity to consolidate business relationships, open new markets and showcase the creativity and design ‘Made in Spain’ in baby products aimed at children. The fair brings together industry professionals, distributors, sales agents and major retail chains, offering a unique platform for networking and internationalisation.
Spanish brands present at TOYS MILANO 2025
This year, seven prestigious Spanish brands will participate under the umbrella of ASEPRI, showcasing their latest innovations and collections:
Asalvo
Asalvo offers high-quality products for babies, designed to provide comfort, safety and style. With a strong commitment to innovation and practicality, Asalvo helps families enjoy every moment with their little ones.
Banwood
Banwood creates contemporary designs with a mid-century charm. Influenced by Scandinavian design, the key words throughout the creative process are simplicity, minimalism and functionality.
Bimbidreams
Bimbidreams: Loving your baby since 1978. They create childcare and baby products, thoughtfully designed and crafted with utmost care to pamper the baby’s skin, always with the best quality.
Miniland
Miniland is dedicated to educational toys and dolls that promote diversity and child development. With a strong focus on learning through play, they continue to inspire children around the world with inclusive and meaningful toys and their baby products.
Nines d’Onil
Nines d’Onil celebrates 40 years of crafting high-quality handmade dolls. Combining tradition and innovation, their dolls continue to inspire imagination and bring joy to children and collectors worldwide.
Pasito a Pasito
Pasito a Pasito wants to accompany you through every stage of motherhood, creating collections that connect with you, your baby, and the nature around us, such as their NARA and ICON collections.
Walking Mum
At Walking Mum, they believe that every stage of motherhood deserves to be accompanied by functional, practical, and stylish designs. That’s why they are delighted to showcase their Botton, KIDS, Poppy and Sintra collections.
The following brands will also participate:
- TOYS: Arias Dolls, Future Toys,
- CHILDCARE: Martinelia, Jané, NAÁY Botanicals
- TOYS and CHILDCARE: Kiokids, Tutete
An opportunity for internationalisation for Spanish products
Participating in TOYS MILANO allows these Spanish brands to strengthen their position in the Italian and European markets, attract new customers and detect the latest trends in the sector. Furthermore, this event is key to boosting the export of toys and baby products, consolidating Spain as a benchmark in design, innovation and sustainability.
With this action, ASEPRI continues to work to open markets and support companies in the sector in their international growth, reinforcing the image of brand Spain at major international fairs.
Want more information about Toys Milano?
Discover all the details of Spanish participation in TOYS MILANO 2025 here!
ASEPRI contact at Toys Milano: Eva Segura | eva@asepri.es | (+34) 650 465 553
See you there!