Who are we?

ASEPRI, the benchmark for the children’s sector in Spain

ASEPRI is the Spanish Association for Children’s Products and the national association of reference for the babycare, children’s fashion and children’s footwear sectors.

At ASEPRI, we work to strengthen the sector by supporting companies in their growth and connecting Spanish brands with international buyers, agents and distributors.

Our work is carried out through strategic actions, sector promotion, the creation of business opportunities and the development of a strong and competitive ecosystem at national and international level.

  • Exact year of foundation: 1991.
  • Institutional scope: Sector Association.
  • Collaborating entity of the General Secretariat for Foreign Trade.
  • Contact point at ICEX Spain Export and Investment.
  • Contact point at IVACE International.
  • Members of Confederación Moda España.
  • Members of the European Nursery Products Confederation, ENPC.
  • Members of the Executive Committee of the Fashion Industry of the Ministry of Industry, Energy and Trade.
  • Corporate Members of UNE.
  • ASEPRI’s main values: representation, specialised knowledge, innovation, internationalisation, synergies and networking, social responsibility.

One shared purpose, two key roles

ASEPRI carries out its activity by responding to two major needs of the Spanish children’s sector, working with different audiences but with a common goal: to boost the value of Spanish brands.

We support brands in their growth

ASEPRI acts as a strategic partner for companies in the children’s sector, supporting them in their development, visibility and internationalisation process.

We work alongside brands to identify real opportunities, minimise risks and facilitate access to new markets, combining sector knowledge, experience and a global business vision.

  • Main types of actions: trade fairs, commercial showrooms, reverse trade missions, trade missions, digital promotional campaigns and sector pavilions.
  • Profile of member companies: SMEs and large companies in the children’s products sector, with an export-oriented profile and already competing in international markets. Start-up companies that we help enter and grow within the sector.
  • Differential benefits compared with other agents: we are the benchmark for the children’s products sector, offering personalised and close support.

We connect international buyers with Spanish brands

Through the Baby & Kids Products from Spain initiative, ASEPRI connects international buyers, agents and distributors with Spanish babycare, children’s fashion and children’s footwear brands recognised for their design, quality and competitiveness.

This platform provides access to a broad and diverse portfolio of brands and generates business opportunities through events, professional meetings and B2B actions.

  • Priority markets: the five continents, with greater influence in Europe, the Middle East and Latin America.
  • Buyer profiles: shops, retail chains, agents, importers, department stores and marketplaces. ASEPRI connects and activates the entire Spanish children’s sector ecosystem, offering specific solutions for both brands and professional buyers, with personalised support adapted to the size of your company.

How can we help you?

We drive the growth of member brands

  • Personalised diagnosis and support.
  • Internationalisation tailored to your needs.
  • We generate business opportunities with buyers, shops, agents and distributors.
  • National and international showcase for children’s brands in the sector.
  • Connection and cooperation between brands.
  • Exclusive sector information, including regulations, studies, reports and databases.
  • We organise events with ICEX support and sector discounts.
  • Economies of scale with premium suppliers.
I would like to become a member

We help you find Spanish brands for your business

  • Access to a portfolio of leading Spanish brands.
  • Personalised advice according to your business model.
  • Connection with brands adapted to different target audiences and styles.
  • Participation in B2B events and professional meetings.
  • Free service for international shops and agents.
I am a buyer

Why choose ASEPRI?

ASEPRI is a leading organisation with a consolidated track record and a real impact on the Spanish children’s sector.

Key figures

  • More than 250 Spanish brands in the children’s sector.
  • International presence in more than 108 markets.
  • 81% exporting companies.
  • Present in more than 25 actions per year.