October 6, 2022

Children's fairs: discover the main ones

Every year different international children’s fairs are held in different parts of the world related to the children’s fashion sector and childcare and where great commercial opportunities take place, due to the fact that both exporters and importers meet with the main objective of generating business opportunities for Spanish brands of products for children.

Thanks to the children’s fairs, brands have the opportunity to meet and interact with different exhibitors and countries, discover cutting-edge trends and new products, find new customers and increase business sales, participate in interesting events such as the Kind + Jugend Innovation Award, promote the name of the company globally and explore the trends of each country and get inspiration from each of them.

In short, the importance of these children’s fairs to participate or attend, is to promote their products or services to international buyers that allow them, above all, to internationalize their product, brand and company. In addition to contacting potential suppliers, to learn about the latest trends and innovations that are being developed in the market for children’s fashion and childcare.

What are the main children’s fairs?

If you want to know which are the main fairs in the children’s fashion and childcare sector, we explain below which are the most important ones.

Kind + Jugend

The Kind + Jugend children’s fair held annually in Cologne, Germany, is recognized as the leading trade fair for baby and children’s products. It is a major platform for manufacturers of baby and maternity products and is open only to trade visitors from this sector.

At Kind + Jugend you will find baby car seats, safety equipment, hygiene products, toys, home furnishings, electrical and monitoring devices, and more. Each year, thousands of brands gather at Kind + Jugend to introduce their new products and concepts to the world, an event not to be missed.

Harrogate Nursery Fair, one of the world’s leading children’s fairs

Harrogate Nursery Fair is one of the main children’s fairs held in the United Kingdom, where the latest products and designs in the childcare sector are presented. Leading brands and industry professionals come together at this event, along with smaller manufacturers and numerous UK retailers introducing unusual products and designs. From baby carriages and car seats to safety products, clothing and accessories.

Harrogate Nursery Fair guarantees a wide range of products with almost everything you could need for children from birth to four years old, including preschool toys and gifts. This children’s fair is a great opportunity to learn about the latest products and innovations, and also to establish new business opportunities.

Baby & Kids Spain + FIMI

Baby & Kids is a unique and different event in Spain, which is consolidated as the meeting point for professionals of childcare, children’s fashion and related products.

An event led by the sector through Asepri, and coinciding with FIMI, International Fair of Children and Youth Fashion, becomes the most important event of the sector in Spain. It is undoubtedly a different and innovative proposal within the children’s fairs, designed by and for the sector with a new concept: Business, Experiences, Relationships and Networking.

CBME China, another of the main children’s trade fairs

CBME China is an annual fair held in Shanghai, usually in July, and is one of the most important children’s fairs. It is considered the world’s largest trade fair for children’s, baby and maternity products. The event is a good opportunity to meet other buyers, manufacturers, distributors or suppliers from all over Asia. A highlight of the fair is the awarding of a prize where the best products in various categories are determined. Selected buyers have the opportunity to participate in a private buyers’ meeting.

Children’s fairs provide an excellent opportunity to develop and increase exports and generate business opportunities. It is a very valuable tool as it not only provides “one thing”, but offers many things in one place and in a short period of time. They are a showcase where to be seen and heard in a closer way, which gives us the opportunity to make ourselves known, be more visible and position our brand in international markets.

If you have a children’s fashion, childcare, footwear or accessories business and you want to position yourself as an internationally recognized brand, do not hesitate to contact Asepri, National Association of Children’s Products from Spain. Asepri promotes and connects buyers, agents and international distributors with the brands in the sector.