December 16, 2024

The new AIJU Game and Toy Guide 2024/2025 is now available!

As every year, the Instituto Tecnológico del Juguete (AIJU), ASEPRI‘s strategic partner, has produced the new AIJU Guide to Toys and Games 2024/2025, an essential guide for all those who want to know the latest news and trends in the world of toys, as well as which of these are the best for the little ones.

Why is this Play and Family Guide different from others?

The differentiation of this guide lies in the fact that it is the only guide based on studies with children and families. AIJU are experts in play and childhood and they are helped to test the products by the best collaborators in the country.

One of the main objectives of the AIJU Guide, year after year, is to transmit the importance of play and toys in childhood to society and that more and more high quality products are manufactured.

This year, due to society’s concern about the excessive time children spend in front of screens and technology in general, research focused on games and toys as an educational resource in the classroom.

As in previous editions, the Guide has been prepared according to quality criteria. All the toys recommended have passed the relevant pedagogical and quality studies.

This guide aims to be an instrument to help the consumer, which analyses the information from the expert, family and evolutionary point of view of the child/children themselves.

Download the AIJU Guide!

Click here and you will be able to enjoy the new AIJU Guide for this year, as well as download it free of charge.