New materials and technologies applied to product design for children
How are children’s products evolving to respond to an increasingly demanding market? How can companies anticipate the needs for safety, sustainability, and innovation that families expect today? In this context, product design applied to childhood has become a strategic pillar for brands seeking to differentiate themselves, comply with regulations, and build trust.
The children’s products industry is undergoing a period of profound transformation. New materials, advanced technologies, and approaches focused on children’s well-being are redefining how these products are conceived, developed, and marketed.
Key aspects of contemporary product design
For companies in the sector, understanding these trends is not only a competitive advantage but a necessity. That is why ASEPRI shares all the key insights and opportunities currently available.
New materials: Innovation with responsibility
One of the major advances in the children’s sector is the incorporation of innovative and safe materials, specifically designed to protect children’s health and reduce environmental impact. Today, priority is given to polymers free of BPA, phthalates, and other harmful substances, as well as certified organic textiles and wood sourced from sustainably managed forests.
In addition, biomaterials and plant-based plastics are gaining prominence, enabling the manufacture of durable, lightweight, and recyclable products. These solutions respond not only to families’ expectations but also to increasingly strict European regulatory requirements.
In this area, ASEPRI provides specialized advice on regulations, certifications, and best practices in material selection. Its support helps resolve technical and legal questions from the earliest stages of development.
Furthermore, ASEPRI collaborates with AITEX (Textile Technology Institute) and AIJU (Technological Institute for Children’s Products and Leisure), providing greater assurance in all matters related to the application of new designs.
Technologies applied to the development of children’s products
Technology has become naturally integrated into the sector’s innovation processes. Tools such as 3D printing facilitate rapid prototyping, allowing ergonomics, safety, and functionality to be validated before final production. This reduces costs, shortens timelines, and improves overall quality.
At the same time, the use of smart sensors and safe electronic components is opening up new possibilities in products such as educational toys, childcare devices, and children’s furniture. These technologies enable usage monitoring, improved interaction, and enhanced safety, always under strict quality controls.
From a business perspective, the challenge is not only to adopt these technologies but to do so judiciously. At this point, ASEPRI acts as a sector benchmark, offering strategic guidance and access to up-to-date knowledge that helps brands make informed decisions.
Ergonomics, safety, and user experience
The current approach to product design for children places the child at the center, while also considering parents, caregivers, and educators. Ergonomics adapted to each stage of growth, ease of use, and simple maintenance are decisive factors for commercial success.
Leading companies are investing in user-centered design processes, supported by anthropometric studies and real-world usability testing. This helps identify potential risks, improve the user experience, and strengthen brand quality perception.
ASEPRI actively contributes in this area by providing technical information, sector studies, and forums for exchange between companies, fostering continuous improvement and alignment with market standards.
Sustainability as a strategic axis for companies
Sustainability is no longer an added value but an essential requirement. Efficient resource use, product durability, and the potential for reuse or recycling directly influence a company’s reputation and positioning.
Integrating circular economy principles into children’s product design enables brands to respond to social demand and comply with European environmental policies. From material selection to packaging, every decision matters.
In this process, ASEPRI offers advice and support to help companies interpret regulations, adopt realistic sustainable solutions, and communicate their commitment effectively to the market.
Collaborative innovation and sector competitiveness
The complexity of today’s market makes collaboration between manufacturers, designers, technologists, and sector organizations essential. Innovation is no longer conceived in isolation but as a shared process that drives collective competitiveness.
ASEPRI plays a fundamental role as a meeting point, promoting initiatives, training, and dialogue among the sector’s various stakeholders. This collaborative approach facilitates problem-solving, anticipation of regulatory changes, and the identification of new business opportunities.
FAQs on children’s product design
Why is material selection so important in children’s products?
Because it directly affects safety, health, and consumer trust, as well as regulatory compliance and product sustainability.
What advantages does technology offer in the development of children’s products?
It enables process optimization, improved ergonomics, enhanced safety, and the creation of experiences better adapted to the real needs of children and families.
How can companies stay up to date with regulations and trends?
By relying on sector organizations such as ASEPRI, which provide guidance, up-to-date information, and professional exchange spaces.
Does sustainability make children’s product development more expensive?
Not necessarily. Proper planning and expert advice allow sustainable solutions to be integrated in ways that add long-term value and improve competitiveness.
In a constantly evolving environment, committing to responsible innovation, technology, and collaboration is key for companies in the children’s sector. Having the support of ASEPRI makes it possible to turn complexity into opportunity and move forward with confidence toward a more competitive, sustainable future focused on children’s well-being. Contact us!
